Value description
Information is easy to find traceable and comprehensible to all target groups. The city speaks the language of ordinary people, not a formal constructed jargon. It uses text, photos, videos, or infographics for communication. Information is always up to date, trustable, instructive, impartial, easy to understand, useful and accurate. Brno creates places that make it easier for citizens to find information about the city, and provides them with tools for the interpretation of information.
Contribution to the city
Transparency and clarity will have a direct impact on people's quality of life. Repeated enquiries from citizens to the authorities will be reduced. People will know what is happening in the city, where the city is heading, and why. Citizens' involvement in city affairs will grow, and so will the number of innovations in the services of the city towards citizens.
Garant
Jan Řezáč
Manager of the company HOUSE OF ŘEZÁČ. Works as web consultant. He graduated from the Faculty of Informatics of Masaryk University in Brno. He wrote the first Czech book on the web design process - Web ostrý jako břitva (A Razor-Sharp Website), followed by most Czech webdesigners in their work today.
GOAL | INDICATOR | UNIT | ACTUAL VALUE | FUTURE VALUE | TERRITORIAL PROJECTION | |
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primary | Ensure easy access to quality information - user-friendly, intuitive and intelligible design (so people quickly find what they need and look for, common sense) | website of the city - intuitive, user-friendly |
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other | Create and apply only intuitive, intelligible and consistent processes and forms | number of services that can be processed completely on-line without visiting the authority |
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other | Adapt services to all residents of the city, including various disadvantaged groups (such as the elderly). | number of services adapted to disadvantaged citizens, to the elderly,... |